Tuesday, April 01, 2008

People would rather live with a problem they cannot solve than accept a solution they cannot understand

This quote by Robert Woolsey is the main business analytics issue. The science and the technology nows allows predictive analytics and data mining to be available to every business regardless of size and complexity of the problem. The issue is how to explain the solution to organizations. I believe that an interactive visualization tool, that mirrors the goals and strategy of an organization, is the key to make businesses understand and embrace the solution. A picture speaks a thousand words!

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