The Commoditization of Analytics

This is an article that argues that since analytics are based in long-standing math concepts they should be treated as a commodity. Hence, the difference in analytics is not the software vendor but:

1. The domain knowledge of the company doing the implementation of any decision-support system.
2. The total cost of the implementation should consider Software-as-a-Service as an alternative to reduce costs.
3. Visualization of analytics is an important component when dealing with large datasets.

This particular point of view is targeting the CFO and CIO from companies that are under pressure to deliver cost-effective solutions that have a direct impact on profitability during recessionary times.